You might not recognize the name Arthur Schiff, but you may have heard his voice. Arthur was a TV pitchman who sold about everything you can think of on late night infomercials. After he described the product’s amazing features, he would use a phrase that he coined himself, “But wait! There’s more!” Then he would give you a bonus product to sweeten the deal, “Act now and you’ll also receive…” Nearly everything sold for “Just $19.95”

When Arthur was assigned to sell a steak knife, he rebranded it with a Japanese-sounding name, “Ginsu.” He described it by saying, “In Japan, the hand can be used like a knife, but this method doesn’t work with a tomato…”

Most of us aren’t very good at advertising the gospel to a lost world, but God calls us to “do the work of an evangelist” (2 Tim. 4:5). Dr. David Jeremiah said, “If we understand what lies ahead for those who don’t know Christ, we will have a sense of urgency in our witness.” We need to have more excitement when we tell others about Jesus.

Maybe we should adopt Arthur Schiff’s exciting pitch when we describe salvation. We must tell others they can have a relationship with God; that Jesus died for their sins and rose from the dead. Call on Him and He will save you, so don’t put it off! Act now and you’ll receive the free gift of salvation!.

But wait! There’s more! Not only will you receive the forgiveness of sins, but you’ll also receive the Holy Spirit who will empower you and help you make right decisions. Your name will be written in the book of life (Rev. 21:27). You’ll live forever in heaven! You will no longer be afraid of dying! (Heb. 2:14-15). You’ll be rescued from the domain of darkness and transferred into the kingdom of light (Col. 1:13).

But wait! There’s even more! When you become a child of God, He will reward you in heaven for every good thing you do (Eph. 6:8). You don’t know how long you’ll live, so you must act now because “Today is the day of salvation” (2 Cor. 6:2). www.makinglifecount.net